MEDIA ADVISORY: Milady Seeks to Find and Feature New Talent Through the Launch of the Rising Star Video Contest at the North American Hairstyling Awards
Clifton Park, NY, July 15, 2013 – Milady, part of Cengage Learning, and a leading provider of beauty and wellness learning solutions, is calling for all licensed cosmetologists to enter the Milady’s Rising Star Contest via the Milady Education Network. The contest seeks to find and feature new talent for an upcoming video series to be produced and distributed by the Milady team.
To enter, all licensed cosmetologists must visit risingstar.miladyednet.com and follow the entry instructions, which include registering for the Milady Education Network and then uploading a five minute or less video to YouTube (details available on website). If a stylist is already registered for the Milady Education Network then they just need to follow the remaining steps involved for creating and uploading the video.
The winner of Milady’s Rising Star Contest will receive an all-expenses paid trip to the two-day video shoot where the winner will film their very own technical, step-by-step video, a $1,500 cash prize and a ticket to the 2014 North American Hairstyling Awards (NAHA), including airfare and hotel accommodations for one night.
Recent technical training videos from Milady include Perspectives in Hair Design featuring Theodore Leaf, Jasmine Gibb and Gea McAnear; Turning Trends into Money featuring Theodore Leaf; and coming soon, Transforming Client Mishaps featuring Jason Backe, Emily Austin and Meagan Herrera.
What: Milady’s Rising Star Contest to award one individual with a prize package that includes being featured in a Milady technical, step-by-step, training video, $1,500 cash, and a trip to the 2014 NAHA. Complete entry rules and prize details can be found at risingstar.miladyednet.com.
Who: All U.S. based, licensed cosmetologists.
When: All entries must be received by August 18, 2013. Winners will be announced the second week of September.
Why: To provide a platform for an up-and-coming stylist to showcase their passion, talent and vision through their very own step-by-step video, and to raise awareness of the wide range of resources and tools available to licensed professionals within the Milady Education Network..
Details: Please contact Lauren Eddy at [email protected] or 203-965-8609 for more information or with questions about the contest.
For more information on Milady and its various products and services, please visit www.milady.cengage.com.
About Cengage Learning and Milady
Cengage Learning is a leading educational content, software and services company for the academic, professional and library markets worldwide. Milady, part of Cengage Learning, is the leading provider of beauty and wellness education and training resources since 1927. Known not only as a provider of pre-licensure resources, Milady offers various forms of training and consulting products for salon and spa students, professionals and business owners, creating a full spectrum of services for the beauty and wellness industries. Spanning six continents, Milady has aided more than 10 million beauty professionals in achieving licensure success. For more information please visit www.milady.cengage.com or www.cengage.com.
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